Description of the program - Digital Marketing – undergraduate studies
Digital Marketing graduates will gain unique knowledge and skills in the field of using new technologies in areas related to recognizing consumer needs, creating a brand in social media and the Internet, as well as effectively designing purchase decisions.
Studies are available
in full-time
and part-time mode
They last
3 years
(6 semesters)
Total number of hours
300 per semester (full-time studies)
200 per semester (part-time studies)
What will you learn?
- you will gain unique knowledge and skills in the field of using new technologies in areas related to recognizing consumer needs, creating a brand in social media and the Internet, as well as effectively designing purchase decisions.
- you will be prepared to work as a manager, and the study program, developed on the basis of the needs of the developing global network of interrelations, will allow you to find yourself in a multicultural work environment.
- the shared knowledge, skills and competences will be additionally developed and sharpened within two educational paths: Digital technologies in marketing and Marketing and social media.
Future job prospects
Digital marketing graduates can find employment as:
- manager for digital communications
- WEB project manager
- SEO manager
- digital marketing manager
- specialists for social media
- content designer
- affiliate marketing manager
- social media specialist
- E-CRM manager
Scope of training
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